Recruitment
Proper recruiting requires experience, knowledge and seamless internal resources to assure that qualified respondents are recruited exactly as specified.
The Focus Room understands that precise recruiting is critical to successful research. With over 25 years experience in the industry, The Focus Room continues to refine our recruiting practices and improve our technology to give our clients the most efficient and high quality results.
To offer our clients the best recruiting, we recruit internally from our 40 station recruiting center. All agents are trained in market research procedures and are continuously monitored by Supervisors for quality performance.
Our database of over 100,000 names is continuously updated and represents individuals across all age groups from diverse social, religious and educational backgrounds. We recruit from all demographic ranges, as well as from ethnic populations, covering all industry sectors.
